Jim Bassi Named Strategic Sales Director for Western US


Vortex Aquatic Structures International, a world leader in the aquatic play industry, is proud to announce that Jim Bassi has been appointed Strategic Sales Director for the Western United States.

In this newly created position based out of the Dallas-Ft. Worth area, Jim will lead strategic sales initiatives in Western US States, driving market penetration and securing Vortex International’s leadership position in the market. Jim brings extensive experience in strategic sales to both the public and private markets, particularly in the field of commercial recreational equipment.

He most recently served as Director of Sales for Kompan, where he leveraged strategic insight to drive sales and ensure customer satisfaction. He will no doubt be a strong addition to the Vortex International sales team in proactively supporting water parks, hotels, resorts, and municipalities across the United States in providing a superior-quality aquatic play experience to their guests.

Vortex International President Stephen Hamelin welcomed Jim to the team on Monday, saying, “As market leader, Vortex relies on strong talents such as Jim Bassi to support our growth and customer base. We share a track record of excellence, as well as a commitment to innovation and fun. I have no doubt that Jim will solidify our market presence in the Western United States moving forward and be a significant asset for Vortex International.”

About Vortex

Vortex Aquatic Structures International, headquartered in Montreal, Canada, was founded in 1995 with the introduction of the first Splashpad®. With over 7,000 installations worldwide, Vortex's mission is to lead the aquatic play industry by continuing to develop the most fun, innovative and safe products for families and children of all ages and abilities.

Proud winner of two International Design Awards in two Product Design categories, Gold in Leisure Games and Fun and Silver in the Designs for Social Impact category for its Explora Collection.  

For the third time, a Vortex product catches the eye its industry peers and customers. The PrecisionRide™ waterslide series has been named Most Valuable Product 2018 by Aquatics International's readers. Previously, Vortex took Most Valuable Product award in 2015 for Watermark and in 2016 for Water Journey.