We have now operated Dippy’s Splash zone for 3 seasons, since September 2015. And has provided the park with an extra influx of visitors, growing our visitors by 18% after it’s first full year in 2016.— Adam Goymour, Operations Manager at Roarr! Dinosaur Adventure Park
Roarr! Dinosaur Adventure Park in Lenwade, Norfolk UK has always enjoyed a great reputation for entertaining children with its various dinosaur-themed amusements and rides. Still, one area of the park, with its long-standing old wooden outdoor play equipment, looked outdated and was no longer as popular as some of the park’s other attractions.
Adam Goymour, the Park’s Operations Manager believed that replacing this old equipment with an aquatic play area would appeal to a wider range of customer thereby attracting new visitors to the park. The park had no water recreation to offer to their customers. In mind to add a waterpark, Mr. Goymour approached Vortex Aquatics International and Ustigate Waterplay and asked the companies to design and build a Splashpad® that would achieve his goals for the park.
Mr. Goymour also wanted to be sure to highlight "Dippy," the park's dinosaur mascot into the new attraction.
The resulting Splashpad features as a focal point Dippy perched high above, splashing water via a large yellow and purple polka-dotted bucket, onto awaiting visitors below. Dippy's dinosaur friends also get in on the action, posing with spraying fountains at various heights and accompanying jets that gently shoot water up from the floor. In fact, all of the aquatic structures and the EPDM (ethylene propylene diene monomer) rubber floor surfacing are all customized to match the purple and yellow colors of Dippy. The Splashpad is divided in three zones to ensure that there is something for everyone of all ages and abilities. In all, there are 31 water features that cover 755 square-meters (8,127 square-feet) of space.
It [Splashpad] has withstood thousands of guests using the slide and cannons… With many enjoying the large dump bucket, which is our most popular and main feature of Dippy’s Splash Zone.— Adam Goymour, Operations Manager at Roarr! Dinosaur Adventure Park
Mr. Goymour reports that the Splashpad has met its original goal of attracting new visitors and has made the Roarr! Dinosaur Adventure even more popular than before. In addition, Dippy's Splash Zone has been successful at extending the length of a visit and has increased park revenues with the availability of lockers for storage of visitor gear, the sale of towels, shirts, diapers at the park, and via adjoining Dippy's Snack Shack that serves hot and cold drinks and snacks.
One visitor raved the park on TripAdvisor, "A fantastic splash zone which the kids loved."
"The splash zone is an excellent addition and the kids could have spent all day in there," remarked another satisfied parent. "Staff [were] all very pleasant and helpful and we cannot wait to visit again!!!"
"The splash zone was brilliant ..." added another grateful visitor.
Plaudits abound in the 860+ TripAdvisor comments. It looks like Dippy's Splash Zone is a real winner for the Dinosaur Adventure Park.
It has proven to be a fantastic addition to our park!— Adam Goymour, Operations Manager at Roarr! Dinosaur Adventure Park